Anita Morgan

Research Analyst

Anita deals with researching and analysis of market drivers for JBPRM clients. She has experience across marketing, PR and the energy and industrial sectors and uses this, together with her knowledge of qualitative research to produce actionable insights for the clients and the rest of the JBPRM team. With perpetual curiosity as to what makes things and markets ‘tick’ she is able to pull information from multiple and varied channels and apply it to the business’ need.

Anita has worked in many sectors including education, industrial machinery, energy, technology, the charity sector and marketing for the UK public sector. She likes watching the results of different campaigns and projects she’s worked on and then ‘giving them a nudge’ in the right direction based on engagement and knowledge of the relevant market.